Unveiling the Sides of Silence by Hindware Appliances

Even though our society has come a long way, girls and women talking openly about their period is widely unaccepted and is still considered a taboo. These kinds of conversations are still taken up silently and are treated like secrets.

Taking a stance against this regressive notion and with the intent to educate, Hindware Appliances has come up with a digital film addressing this issue. The core idea of the film is focused on how there are voices that can be ignored, just like the insistent sound of a chimney whereas there are a lot of important voices which should never be ignored like the conversation around periods.

Hindware Optimus iPro IoT Enabled Chimney with Maxx Silence Technology allows you to ignore the noise in the kitchen and encourages everyone to treat conversations without all the hush-hush.

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